Global Outdoor Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

  • receipt Report ID : 358069
  • calendar_today Published On: Jun, 2023
  • file_copy Pages: 165
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According to our latest study, the global Outdoor Advertising market size was valued at USD million in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

Key manufacturers of outdoor advertising in the Asia-Pacific region include JCDecaux, Focus Media, and oOh! Media Limited, Asiaray Media Group Limited, Move Media Pte Ltd, Mediacorp Pte Ltd., Dentsu Inc., Beijing Bashi Media, Quotient Technology, Ströer and OUTFLONT Media (CBS), among which the top three manufacturers hold more than 15% of the market share, and the largest manufacturer is Focus Media. The production of outdoor advertising in the Asia-Pacific region is mainly distributed in Japan, Thailand, Indonesia, Philippines and Malaysia, among which the top five production regions account for nearly 40% of the market share. At present, Japan is the largest production region, accounting for more than 30% of the market share. In terms of products, the traditional market share is close to 60%, and the relative growth of digital is faster. In terms of application, large enterprise is the first application field, accounting for nearly 80% of the market share, followed by small and medium-sized enterprises.

Outdoor advertising, also known as out-of-home advertising, is advertising that reaches consumers when they are outside their homes.

Outdoor advertising is aimed at all the public, so it is difficult to choose specific target objects, but outdoor advertising can display the image and brand of the company in a fixed place for a long time, so it is very effective for improving the popularity of the company and the brand.

This report is a detailed and comprehensive analysis for global Outdoor Advertising market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.

Key Features:

Global Outdoor Advertising market size and forecasts, in consumption value ($ Million), 2018-2029

Global Outdoor Advertising market size and forecasts by region and country, in consumption value ($ Million), 2018-2029

Global Outdoor Advertising market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029

Global Outdoor Advertising market shares of main players, in revenue ($ Million), 2018-2023

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Outdoor Advertising

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Outdoor Advertising market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include JCDecaux, Focus Media, oOh!media Limited, Asiaray Media Group Limited and Moove Media Pte Ltd​, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Market segmentation

Outdoor Advertising market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type

Digital

Traditional

Market segment by Application

Large Enterprise

SME

Market segment by players, this report covers

JCDecaux

Focus Media

oOh!media Limited

Asiaray Media Group Limited

Moove Media Pte Ltd​

Mediacorp Pte Ltd.

Dentsu Inc.

Beijing Bashi Media

Quotient Technology

Ströer

OUTFRONT Media (CBS)

Lamar Advertising Company

Clear Channel Outdoor Holdings, Inc.

Kesion

IPG

QBF

SiMei Media

Guangdong Guangzhou Daily Media Co., Ltd.

Publicis Groupe

Havas SA

Chengdu B-ray Media Co., Ltd.

Market segment by regions, regional analysis covers

North America (United States, Canada, and Mexico)

Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)

South America (Brazil, Argentina and Rest of South America)

Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Outdoor Advertising product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Outdoor Advertising, with revenue, gross margin and global market share of Outdoor Advertising from 2018 to 2023.

Chapter 3, the Outdoor Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Outdoor Advertising market forecast, by regions, type and application, with consumption value, from 2024 to 2029.

Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War

Chapter 12, the key raw materials and key suppliers, and industry chain of Outdoor Advertising.

Chapter 13, to describe Outdoor Advertising research findings and conclusion.

Frequently Asked Questions

The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.

Market is segmented on the basis:

  • By Type
  • By Application
  • By Region
  • By Country
  • By Manufacturer

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

1 Market Overview

1.1 Product Overview and Scope of Outdoor Advertising

1.2 Market Estimation Caveats and Base Year

1.3 Classification of Outdoor Advertising by Type

1.3.1 Overview: Global Outdoor Advertising Market Size by Type: 2018 Versus 2022 Versus 2029

1.3.2 Global Outdoor Advertising Consumption Value Market Share by Type in 2022

1.3.3 Digital

1.3.4 Traditional

1.4 Global Outdoor Advertising Market by Application

1.4.1 Overview: Global Outdoor Advertising Market Size by Application: 2018 Versus 2022 Versus 2029

1.4.2 Large Enterprise

1.4.3 SME

1.5 Global Outdoor Advertising Market Size & Forecast

1.6 Global Outdoor Advertising Market Size and Forecast by Region

1.6.1 Global Outdoor Advertising Market Size by Region: 2018 VS 2022 VS 2029

1.6.2 Global Outdoor Advertising Market Size by Region, (2018-2029)

1.6.3 North America Outdoor Advertising Market Size and Prospect (2018-2029)

1.6.4 Europe Outdoor Advertising Market Size and Prospect (2018-2029)

1.6.5 Asia-Pacific Outdoor Advertising Market Size and Prospect (2018-2029)

1.6.6 South America Outdoor Advertising Market Size and Prospect (2018-2029)

1.6.7 Middle East and Africa Outdoor Advertising Market Size and Prospect (2018-2029)

2 Company Profiles

2.1 JCDecaux

2.1.1 JCDecaux Details

2.1.2 JCDecaux Major Business

2.1.3 JCDecaux Outdoor Advertising Product and Solutions

2.1.4 JCDecaux Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.1.5 JCDecaux Recent Developments and Future Plans

2.2 Focus Media

2.2.1 Focus Media Details

2.2.2 Focus Media Major Business

2.2.3 Focus Media Outdoor Advertising Product and Solutions

2.2.4 Focus Media Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.2.5 Focus Media Recent Developments and Future Plans

2.3 oOh!media Limited

2.3.1 oOh!media Limited Details

2.3.2 oOh!media Limited Major Business

2.3.3 oOh!media Limited Outdoor Advertising Product and Solutions

2.3.4 oOh!media Limited Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.3.5 oOh!media Limited Recent Developments and Future Plans

2.4 Asiaray Media Group Limited

2.4.1 Asiaray Media Group Limited Details

2.4.2 Asiaray Media Group Limited Major Business

2.4.3 Asiaray Media Group Limited Outdoor Advertising Product and Solutions

2.4.4 Asiaray Media Group Limited Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.4.5 Asiaray Media Group Limited Recent Developments and Future Plans

2.5 Moove Media Pte Ltd​

2.5.1 Moove Media Pte Ltd​ Details

2.5.2 Moove Media Pte Ltd​ Major Business

2.5.3 Moove Media Pte Ltd​ Outdoor Advertising Product and Solutions

2.5.4 Moove Media Pte Ltd​ Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.5.5 Moove Media Pte Ltd​ Recent Developments and Future Plans

2.6 Mediacorp Pte Ltd.

2.6.1 Mediacorp Pte Ltd. Details

2.6.2 Mediacorp Pte Ltd. Major Business

2.6.3 Mediacorp Pte Ltd. Outdoor Advertising Product and Solutions

2.6.4 Mediacorp Pte Ltd. Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.6.5 Mediacorp Pte Ltd. Recent Developments and Future Plans

2.7 Dentsu Inc.

2.7.1 Dentsu Inc. Details

2.7.2 Dentsu Inc. Major Business

2.7.3 Dentsu Inc. Outdoor Advertising Product and Solutions

2.7.4 Dentsu Inc. Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.7.5 Dentsu Inc. Recent Developments and Future Plans

2.8 Beijing Bashi Media

2.8.1 Beijing Bashi Media Details

2.8.2 Beijing Bashi Media Major Business

2.8.3 Beijing Bashi Media Outdoor Advertising Product and Solutions

2.8.4 Beijing Bashi Media Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.8.5 Beijing Bashi Media Recent Developments and Future Plans

2.9 Quotient Technology

2.9.1 Quotient Technology Details

2.9.2 Quotient Technology Major Business

2.9.3 Quotient Technology Outdoor Advertising Product and Solutions

2.9.4 Quotient Technology Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.9.5 Quotient Technology Recent Developments and Future Plans

2.10 Ströer

2.10.1 Ströer Details

2.10.2 Ströer Major Business

2.10.3 Ströer Outdoor Advertising Product and Solutions

2.10.4 Ströer Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.10.5 Ströer Recent Developments and Future Plans

2.11 OUTFRONT Media (CBS)

2.11.1 OUTFRONT Media (CBS) Details

2.11.2 OUTFRONT Media (CBS) Major Business

2.11.3 OUTFRONT Media (CBS) Outdoor Advertising Product and Solutions

2.11.4 OUTFRONT Media (CBS) Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.11.5 OUTFRONT Media (CBS) Recent Developments and Future Plans

2.12 Lamar Advertising Company

2.12.1 Lamar Advertising Company Details

2.12.2 Lamar Advertising Company Major Business

2.12.3 Lamar Advertising Company Outdoor Advertising Product and Solutions

2.12.4 Lamar Advertising Company Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.12.5 Lamar Advertising Company Recent Developments and Future Plans

2.13 Clear Channel Outdoor Holdings, Inc.

2.13.1 Clear Channel Outdoor Holdings, Inc. Details

2.13.2 Clear Channel Outdoor Holdings, Inc. Major Business

2.13.3 Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Product and Solutions

2.13.4 Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.13.5 Clear Channel Outdoor Holdings, Inc. Recent Developments and Future Plans

2.14 Kesion

2.14.1 Kesion Details

2.14.2 Kesion Major Business

2.14.3 Kesion Outdoor Advertising Product and Solutions

2.14.4 Kesion Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.14.5 Kesion Recent Developments and Future Plans

2.15 IPG

2.15.1 IPG Details

2.15.2 IPG Major Business

2.15.3 IPG Outdoor Advertising Product and Solutions

2.15.4 IPG Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.15.5 IPG Recent Developments and Future Plans

2.16 QBF

2.16.1 QBF Details

2.16.2 QBF Major Business

2.16.3 QBF Outdoor Advertising Product and Solutions

2.16.4 QBF Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.16.5 QBF Recent Developments and Future Plans

2.17 SiMei Media

2.17.1 SiMei Media Details

2.17.2 SiMei Media Major Business

2.17.3 SiMei Media Outdoor Advertising Product and Solutions

2.17.4 SiMei Media Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.17.5 SiMei Media Recent Developments and Future Plans

2.18 Guangdong Guangzhou Daily Media Co., Ltd.

2.18.1 Guangdong Guangzhou Daily Media Co., Ltd. Details

2.18.2 Guangdong Guangzhou Daily Media Co., Ltd. Major Business

2.18.3 Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Product and Solutions

2.18.4 Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.18.5 Guangdong Guangzhou Daily Media Co., Ltd. Recent Developments and Future Plans

2.19 Publicis Groupe

2.19.1 Publicis Groupe Details

2.19.2 Publicis Groupe Major Business

2.19.3 Publicis Groupe Outdoor Advertising Product and Solutions

2.19.4 Publicis Groupe Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.19.5 Publicis Groupe Recent Developments and Future Plans

2.20 Havas SA

2.20.1 Havas SA Details

2.20.2 Havas SA Major Business

2.20.3 Havas SA Outdoor Advertising Product and Solutions

2.20.4 Havas SA Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.20.5 Havas SA Recent Developments and Future Plans

2.21 Chengdu B-ray Media Co., Ltd.

2.21.1 Chengdu B-ray Media Co., Ltd. Details

2.21.2 Chengdu B-ray Media Co., Ltd. Major Business

2.21.3 Chengdu B-ray Media Co., Ltd. Outdoor Advertising Product and Solutions

2.21.4 Chengdu B-ray Media Co., Ltd. Outdoor Advertising Revenue, Gross Margin and Market Share (2018-2023)

2.21.5 Chengdu B-ray Media Co., Ltd. Recent Developments and Future Plans

3 Market Competition, by Players

3.1 Global Outdoor Advertising Revenue and Share by Players (2018-2023)

3.2 Market Share Analysis (2022)

3.2.1 Market Share of Outdoor Advertising by Company Revenue

3.2.2 Top 3 Outdoor Advertising Players Market Share in 2022

3.2.3 Top 6 Outdoor Advertising Players Market Share in 2022

3.3 Outdoor Advertising Market: Overall Company Footprint Analysis

3.3.1 Outdoor Advertising Market: Region Footprint

3.3.2 Outdoor Advertising Market: Company Product Type Footprint

3.3.3 Outdoor Advertising Market: Company Product Application Footprint

3.4 New Market Entrants and Barriers to Market Entry

3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

4.1 Global Outdoor Advertising Consumption Value and Market Share by Type (2018-2023)

4.2 Global Outdoor Advertising Market Forecast by Type (2024-2029)

5 Market Size Segment by Application

5.1 Global Outdoor Advertising Consumption Value Market Share by Application (2018-2023)

5.2 Global Outdoor Advertising Market Forecast by Application (2024-2029)

6 North America

6.1 North America Outdoor Advertising Consumption Value by Type (2018-2029)

6.2 North America Outdoor Advertising Consumption Value by Application (2018-2029)

6.3 North America Outdoor Advertising Market Size by Country

6.3.1 North America Outdoor Advertising Consumption Value by Country (2018-2029)

6.3.2 United States Outdoor Advertising Market Size and Forecast (2018-2029)

6.3.3 Canada Outdoor Advertising Market Size and Forecast (2018-2029)

6.3.4 Mexico Outdoor Advertising Market Size and Forecast (2018-2029)

7 Europe

7.1 Europe Outdoor Advertising Consumption Value by Type (2018-2029)

7.2 Europe Outdoor Advertising Consumption Value by Application (2018-2029)

7.3 Europe Outdoor Advertising Market Size by Country

7.3.1 Europe Outdoor Advertising Consumption Value by Country (2018-2029)

7.3.2 Germany Outdoor Advertising Market Size and Forecast (2018-2029)

7.3.3 France Outdoor Advertising Market Size and Forecast (2018-2029)

7.3.4 United Kingdom Outdoor Advertising Market Size and Forecast (2018-2029)

7.3.5 Russia Outdoor Advertising Market Size and Forecast (2018-2029)

7.3.6 Italy Outdoor Advertising Market Size and Forecast (2018-2029)

8 Asia-Pacific

8.1 Asia-Pacific Outdoor Advertising Consumption Value by Type (2018-2029)

8.2 Asia-Pacific Outdoor Advertising Consumption Value by Application (2018-2029)

8.3 Asia-Pacific Outdoor Advertising Market Size by Region

8.3.1 Asia-Pacific Outdoor Advertising Consumption Value by Region (2018-2029)

8.3.2 China Outdoor Advertising Market Size and Forecast (2018-2029)

8.3.3 Japan Outdoor Advertising Market Size and Forecast (2018-2029)

8.3.4 South Korea Outdoor Advertising Market Size and Forecast (2018-2029)

8.3.5 India Outdoor Advertising Market Size and Forecast (2018-2029)

8.3.6 Southeast Asia Outdoor Advertising Market Size and Forecast (2018-2029)

8.3.7 Australia Outdoor Advertising Market Size and Forecast (2018-2029)

9 South America

9.1 South America Outdoor Advertising Consumption Value by Type (2018-2029)

9.2 South America Outdoor Advertising Consumption Value by Application (2018-2029)

9.3 South America Outdoor Advertising Market Size by Country

9.3.1 South America Outdoor Advertising Consumption Value by Country (2018-2029)

9.3.2 Brazil Outdoor Advertising Market Size and Forecast (2018-2029)

9.3.3 Argentina Outdoor Advertising Market Size and Forecast (2018-2029)

10 Middle East & Africa

10.1 Middle East & Africa Outdoor Advertising Consumption Value by Type (2018-2029)

10.2 Middle East & Africa Outdoor Advertising Consumption Value by Application (2018-2029)

10.3 Middle East & Africa Outdoor Advertising Market Size by Country

10.3.1 Middle East & Africa Outdoor Advertising Consumption Value by Country (2018-2029)

10.3.2 Turkey Outdoor Advertising Market Size and Forecast (2018-2029)

10.3.3 Saudi Arabia Outdoor Advertising Market Size and Forecast (2018-2029)

10.3.4 UAE Outdoor Advertising Market Size and Forecast (2018-2029)

11 Market Dynamics

11.1 Outdoor Advertising Market Drivers

11.2 Outdoor Advertising Market Restraints

11.3 Outdoor Advertising Trends Analysis

11.4 Porters Five Forces Analysis

11.4.1 Threat of New Entrants

11.4.2 Bargaining Power of Suppliers

11.4.3 Bargaining Power of Buyers

11.4.4 Threat of Substitutes

11.4.5 Competitive Rivalry

11.5 Influence of COVID-19 and Russia-Ukraine War

11.5.1 Influence of COVID-19

11.5.2 Influence of Russia-Ukraine War

12 Industry Chain Analysis

12.1 Outdoor Advertising Industry Chain

12.2 Outdoor Advertising Upstream Analysis

12.3 Outdoor Advertising Midstream Analysis

12.4 Outdoor Advertising Downstream Analysis

13 Research Findings and Conclusion

14 Appendix

14.1 Methodology

14.2 Research Process and Data Source

14.3 Disclaimer

List of Tables

Table 1. Global Outdoor Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029

Table 2. Global Outdoor Advertising Consumption Value by Application, (USD Million), 2018 & 2022 & 2029

Table 3. Global Outdoor Advertising Consumption Value by Region (2018-2023) & (USD Million)

Table 4. Global Outdoor Advertising Consumption Value by Region (2024-2029) & (USD Million)

Table 5. JCDecaux Company Information, Head Office, and Major Competitors

Table 6. JCDecaux Major Business

Table 7. JCDecaux Outdoor Advertising Product and Solutions

Table 8. JCDecaux Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 9. JCDecaux Recent Developments and Future Plans

Table 10. Focus Media Company Information, Head Office, and Major Competitors

Table 11. Focus Media Major Business

Table 12. Focus Media Outdoor Advertising Product and Solutions

Table 13. Focus Media Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 14. Focus Media Recent Developments and Future Plans

Table 15. oOh!media Limited Company Information, Head Office, and Major Competitors

Table 16. oOh!media Limited Major Business

Table 17. oOh!media Limited Outdoor Advertising Product and Solutions

Table 18. oOh!media Limited Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 19. oOh!media Limited Recent Developments and Future Plans

Table 20. Asiaray Media Group Limited Company Information, Head Office, and Major Competitors

Table 21. Asiaray Media Group Limited Major Business

Table 22. Asiaray Media Group Limited Outdoor Advertising Product and Solutions

Table 23. Asiaray Media Group Limited Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 24. Asiaray Media Group Limited Recent Developments and Future Plans

Table 25. Moove Media Pte Ltd​ Company Information, Head Office, and Major Competitors

Table 26. Moove Media Pte Ltd​ Major Business

Table 27. Moove Media Pte Ltd​ Outdoor Advertising Product and Solutions

Table 28. Moove Media Pte Ltd​ Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 29. Moove Media Pte Ltd​ Recent Developments and Future Plans

Table 30. Mediacorp Pte Ltd. Company Information, Head Office, and Major Competitors

Table 31. Mediacorp Pte Ltd. Major Business

Table 32. Mediacorp Pte Ltd. Outdoor Advertising Product and Solutions

Table 33. Mediacorp Pte Ltd. Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 34. Mediacorp Pte Ltd. Recent Developments and Future Plans

Table 35. Dentsu Inc. Company Information, Head Office, and Major Competitors

Table 36. Dentsu Inc. Major Business

Table 37. Dentsu Inc. Outdoor Advertising Product and Solutions

Table 38. Dentsu Inc. Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 39. Dentsu Inc. Recent Developments and Future Plans

Table 40. Beijing Bashi Media Company Information, Head Office, and Major Competitors

Table 41. Beijing Bashi Media Major Business

Table 42. Beijing Bashi Media Outdoor Advertising Product and Solutions

Table 43. Beijing Bashi Media Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 44. Beijing Bashi Media Recent Developments and Future Plans

Table 45. Quotient Technology Company Information, Head Office, and Major Competitors

Table 46. Quotient Technology Major Business

Table 47. Quotient Technology Outdoor Advertising Product and Solutions

Table 48. Quotient Technology Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 49. Quotient Technology Recent Developments and Future Plans

Table 50. Ströer Company Information, Head Office, and Major Competitors

Table 51. Ströer Major Business

Table 52. Ströer Outdoor Advertising Product and Solutions

Table 53. Ströer Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 54. Ströer Recent Developments and Future Plans

Table 55. OUTFRONT Media (CBS) Company Information, Head Office, and Major Competitors

Table 56. OUTFRONT Media (CBS) Major Business

Table 57. OUTFRONT Media (CBS) Outdoor Advertising Product and Solutions

Table 58. OUTFRONT Media (CBS) Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 59. OUTFRONT Media (CBS) Recent Developments and Future Plans

Table 60. Lamar Advertising Company Company Information, Head Office, and Major Competitors

Table 61. Lamar Advertising Company Major Business

Table 62. Lamar Advertising Company Outdoor Advertising Product and Solutions

Table 63. Lamar Advertising Company Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 64. Lamar Advertising Company Recent Developments and Future Plans

Table 65. Clear Channel Outdoor Holdings, Inc. Company Information, Head Office, and Major Competitors

Table 66. Clear Channel Outdoor Holdings, Inc. Major Business

Table 67. Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Product and Solutions

Table 68. Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 69. Clear Channel Outdoor Holdings, Inc. Recent Developments and Future Plans

Table 70. Kesion Company Information, Head Office, and Major Competitors

Table 71. Kesion Major Business

Table 72. Kesion Outdoor Advertising Product and Solutions

Table 73. Kesion Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 74. Kesion Recent Developments and Future Plans

Table 75. IPG Company Information, Head Office, and Major Competitors

Table 76. IPG Major Business

Table 77. IPG Outdoor Advertising Product and Solutions

Table 78. IPG Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 79. IPG Recent Developments and Future Plans

Table 80. QBF Company Information, Head Office, and Major Competitors

Table 81. QBF Major Business

Table 82. QBF Outdoor Advertising Product and Solutions

Table 83. QBF Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 84. QBF Recent Developments and Future Plans

Table 85. SiMei Media Company Information, Head Office, and Major Competitors

Table 86. SiMei Media Major Business

Table 87. SiMei Media Outdoor Advertising Product and Solutions

Table 88. SiMei Media Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 89. SiMei Media Recent Developments and Future Plans

Table 90. Guangdong Guangzhou Daily Media Co., Ltd. Company Information, Head Office, and Major Competitors

Table 91. Guangdong Guangzhou Daily Media Co., Ltd. Major Business

Table 92. Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Product and Solutions

Table 93. Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 94. Guangdong Guangzhou Daily Media Co., Ltd. Recent Developments and Future Plans

Table 95. Publicis Groupe Company Information, Head Office, and Major Competitors

Table 96. Publicis Groupe Major Business

Table 97. Publicis Groupe Outdoor Advertising Product and Solutions

Table 98. Publicis Groupe Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 99. Publicis Groupe Recent Developments and Future Plans

Table 100. Havas SA Company Information, Head Office, and Major Competitors

Table 101. Havas SA Major Business

Table 102. Havas SA Outdoor Advertising Product and Solutions

Table 103. Havas SA Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 104. Havas SA Recent Developments and Future Plans

Table 105. Chengdu B-ray Media Co., Ltd. Company Information, Head Office, and Major Competitors

Table 106. Chengdu B-ray Media Co., Ltd. Major Business

Table 107. Chengdu B-ray Media Co., Ltd. Outdoor Advertising Product and Solutions

Table 108. Chengdu B-ray Media Co., Ltd. Outdoor Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)

Table 109. Chengdu B-ray Media Co., Ltd. Recent Developments and Future Plans

Table 110. Global Outdoor Advertising Revenue (USD Million) by Players (2018-2023)

Table 111. Global Outdoor Advertising Revenue Share by Players (2018-2023)

Table 112. Breakdown of Outdoor Advertising by Company Type (Tier 1, Tier 2, and Tier 3)

Table 113. Market Position of Players in Outdoor Advertising, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2022

Table 114. Head Office of Key Outdoor Advertising Players

Table 115. Outdoor Advertising Market: Company Product Type Footprint

Table 116. Outdoor Advertising Market: Company Product Application Footprint

Table 117. Outdoor Advertising New Market Entrants and Barriers to Market Entry

Table 118. Outdoor Advertising Mergers, Acquisition, Agreements, and Collaborations

Table 119. Global Outdoor Advertising Consumption Value (USD Million) by Type (2018-2023)

Table 120. Global Outdoor Advertising Consumption Value Share by Type (2018-2023)

Table 121. Global Outdoor Advertising Consumption Value Forecast by Type (2024-2029)

Table 122. Global Outdoor Advertising Consumption Value by Application (2018-2023)

Table 123. Global Outdoor Advertising Consumption Value Forecast by Application (2024-2029)

Table 124. North America Outdoor Advertising Consumption Value by Type (2018-2023) & (USD Million)

Table 125. North America Outdoor Advertising Consumption Value by Type (2024-2029) & (USD Million)

Table 126. North America Outdoor Advertising Consumption Value by Application (2018-2023) & (USD Million)

Table 127. North America Outdoor Advertising Consumption Value by Application (2024-2029) & (USD Million)

Table 128. North America Outdoor Advertising Consumption Value by Country (2018-2023) & (USD Million)

Table 129. North America Outdoor Advertising Consumption Value by Country (2024-2029) & (USD Million)

Table 130. Europe Outdoor Advertising Consumption Value by Type (2018-2023) & (USD Million)

Table 131. Europe Outdoor Advertising Consumption Value by Type (2024-2029) & (USD Million)

Table 132. Europe Outdoor Advertising Consumption Value by Application (2018-2023) & (USD Million)

Table 133. Europe Outdoor Advertising Consumption Value by Application (2024-2029) & (USD Million)

Table 134. Europe Outdoor Advertising Consumption Value by Country (2018-2023) & (USD Million)

Table 135. Europe Outdoor Advertising Consumption Value by Country (2024-2029) & (USD Million)

Table 136. Asia-Pacific Outdoor Advertising Consumption Value by Type (2018-2023) & (USD Million)

Table 137. Asia-Pacific Outdoor Advertising Consumption Value by Type (2024-2029) & (USD Million)

Table 138. Asia-Pacific Outdoor Advertising Consumption Value by Application (2018-2023) & (USD Million)

Table 139. Asia-Pacific Outdoor Advertising Consumption Value by Application (2024-2029) & (USD Million)

Table 140. Asia-Pacific Outdoor Advertising Consumption Value by Region (2018-2023) & (USD Million)

Table 141. Asia-Pacific Outdoor Advertising Consumption Value by Region (2024-2029) & (USD Million)

Table 142. South America Outdoor Advertising Consumption Value by Type (2018-2023) & (USD Million)

Table 143. South America Outdoor Advertising Consumption Value by Type (2024-2029) & (USD Million)

Table 144. South America Outdoor Advertising Consumption Value by Application (2018-2023) & (USD Million)

Table 145. South America Outdoor Advertising Consumption Value by Application (2024-2029) & (USD Million)

Table 146. South America Outdoor Advertising Consumption Value by Country (2018-2023) & (USD Million)

Table 147. South America Outdoor Advertising Consumption Value by Country (2024-2029) & (USD Million)

Table 148. Middle East & Africa Outdoor Advertising Consumption Value by Type (2018-2023) & (USD Million)

Table 149. Middle East & Africa Outdoor Advertising Consumption Value by Type (2024-2029) & (USD Million)

Table 150. Middle East & Africa Outdoor Advertising Consumption Value by Application (2018-2023) & (USD Million)

Table 151. Middle East & Africa Outdoor Advertising Consumption Value by Application (2024-2029) & (USD Million)

Table 152. Middle East & Africa Outdoor Advertising Consumption Value by Country (2018-2023) & (USD Million)

Table 153. Middle East & Africa Outdoor Advertising Consumption Value by Country (2024-2029) & (USD Million)

Table 154. Outdoor Advertising Raw Material

Table 155. Key Suppliers of Outdoor Advertising Raw Materials

List of Figures

Figure 1. Outdoor Advertising Picture

Figure 2. Global Outdoor Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029

Figure 3. Global Outdoor Advertising Consumption Value Market Share by Type in 2022

Figure 4. Digital

Figure 5. Traditional

Figure 6. Global Outdoor Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029

Figure 7. Outdoor Advertising Consumption Value Market Share by Application in 2022

Figure 8. Large Enterprise Picture

Figure 9. SME Picture

Figure 10. Global Outdoor Advertising Consumption Value, (USD Million): 2018 & 2022 & 2029

Figure 11. Global Outdoor Advertising Consumption Value and Forecast (2018-2029) & (USD Million)

Figure 12. Global Market Outdoor Advertising Consumption Value (USD Million) Comparison by Region (2018 & 2022 & 2029)

Figure 13. Global Outdoor Advertising Consumption Value Market Share by Region (2018-2029)

Figure 14. Global Outdoor Advertising Consumption Value Market Share by Region in 2022

Figure 15. North America Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 16. Europe Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 17. Asia-Pacific Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 18. South America Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 19. Middle East and Africa Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 20. Global Outdoor Advertising Revenue Share by Players in 2022

Figure 21. Outdoor Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2022

Figure 22. Global Top 3 Players Outdoor Advertising Market Share in 2022

Figure 23. Global Top 6 Players Outdoor Advertising Market Share in 2022

Figure 24. Global Outdoor Advertising Consumption Value Share by Type (2018-2023)

Figure 25. Global Outdoor Advertising Market Share Forecast by Type (2024-2029)

Figure 26. Global Outdoor Advertising Consumption Value Share by Application (2018-2023)

Figure 27. Global Outdoor Advertising Market Share Forecast by Application (2024-2029)

Figure 28. North America Outdoor Advertising Consumption Value Market Share by Type (2018-2029)

Figure 29. North America Outdoor Advertising Consumption Value Market Share by Application (2018-2029)

Figure 30. North America Outdoor Advertising Consumption Value Market Share by Country (2018-2029)

Figure 31. United States Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 32. Canada Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 33. Mexico Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 34. Europe Outdoor Advertising Consumption Value Market Share by Type (2018-2029)

Figure 35. Europe Outdoor Advertising Consumption Value Market Share by Application (2018-2029)

Figure 36. Europe Outdoor Advertising Consumption Value Market Share by Country (2018-2029)

Figure 37. Germany Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 38. France Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 39. United Kingdom Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 40. Russia Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 41. Italy Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 42. Asia-Pacific Outdoor Advertising Consumption Value Market Share by Type (2018-2029)

Figure 43. Asia-Pacific Outdoor Advertising Consumption Value Market Share by Application (2018-2029)

Figure 44. Asia-Pacific Outdoor Advertising Consumption Value Market Share by Region (2018-2029)

Figure 45. China Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 46. Japan Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 47. South Korea Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 48. India Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 49. Southeast Asia Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 50. Australia Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 51. South America Outdoor Advertising Consumption Value Market Share by Type (2018-2029)

Figure 52. South America Outdoor Advertising Consumption Value Market Share by Application (2018-2029)

Figure 53. South America Outdoor Advertising Consumption Value Market Share by Country (2018-2029)

Figure 54. Brazil Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 55. Argentina Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 56. Middle East and Africa Outdoor Advertising Consumption Value Market Share by Type (2018-2029)

Figure 57. Middle East and Africa Outdoor Advertising Consumption Value Market Share by Application (2018-2029)

Figure 58. Middle East and Africa Outdoor Advertising Consumption Value Market Share by Country (2018-2029)

Figure 59. Turkey Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 60. Saudi Arabia Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 61. UAE Outdoor Advertising Consumption Value (2018-2029) & (USD Million)

Figure 62. Outdoor Advertising Market Drivers

Figure 63. Outdoor Advertising Market Restraints

Figure 64. Outdoor Advertising Market Trends

Figure 65. Porters Five Forces Analysis

Figure 66. Manufacturing Cost Structure Analysis of Outdoor Advertising in 2022

Figure 67. Manufacturing Process Analysis of Outdoor Advertising

Figure 68. Outdoor Advertising Industrial Chain

Figure 69. Methodology

Figure 70. Research Process and Data Source